Jack
Smillie.
I'm a London-based journalist and digital creator with eight-figure views across my social content.
My footage of masked protesters attacking Nigel Farage racked up millions of views overnight and was licensed to GB News and the Daily Mail. My other work has been featured by The Times, Sky News, and ITV News.
That same instinct for what an audience connects with is how I built Tropiloco from scratch. Now the UK's biggest weekly student event, running across seven major UK cities with seven-figure annual revenue.
Connect with me
Journalism & Content
I report on UK politics and current affairs with a particular focus on the stories that resonate beyond the London bubble. Seven years running student nights across the North gives me a perspective on young, working Britain that you don't get from a Westminster press gallery. Follow my coverage through ActuallyEngland.
Social Media & Consultancy
I built Tropiloco into a nationally recognised brand using organic social media alone: no agency, no ad spend, no big investors. Pure content innovation and strategy optimisation.
I founded EuroClub, Eurovision's official week of afterparties that has gone on to sell out across Liverpool, Mälmo, Basel, and Vienna.
I now work with independent hospitality businesses who want that same kind of growth. Whether it's building a marketing strategy from scratch, creating content, or taking all social media work off your hands entirely, I can help.
If you're a hospitality business that wants to grow in revenue, get in touch.
Get in touch
For journalism, content, or consultancy enquiries:
Email me